Tuesday, November 18, 2003

The Register has an article on the growth of computer gaming over television. It's certainly true for me.

"It is nothing for a game player to have 20 to 40 games and if these provide up to 100 hours of enthrallment, then over the years that’s some 30 billion hours lost from other activities.

Many of those are lost from television viewing hours. That’s something like 3 per cent to 4 per cent of all global TV viewing hours lost purely to games. And many of the individuals that are lost from that viewing are either now, or will be in future, high earning, key targets for advertising. "

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